15 May Vending Industry Shines at NAMA Show
Earlier this month, leaders in the Green Bay and Northeast Wisconsin vending industry joined their counterparts nationwide in attending the annual NAMA show in Las Vegas. Their goal was to explore new trends, technology, and products to bring to their customers. The show is an annual tradition sponsored by the National Automatic Merchandising Association, a group representing the $25 billion convenience service industry in the United States.
Advancements in vending machines, coffee service, micro-markets, and pantry services were on display. Attendees took advantage of the opportunity to learn about them and connect with other industry members. Some of the world’s most popular brands were represented. They were complimented by new showings from fledgling entrepreneurs. Over 100 new exhibitors joined the show this year, and overall the show welcomed over 360 exhibitors and 4,500 members.
A total of 125 new products premiered at the show, and it is clear that healthy snacks and beverages continue to be a key growth category. The show’s Better For You Pavilion featured a collection of healthier items, and healthy products as a whole occupied its largest space ever at the show. Visitors discovered new items that continue to increase the appeal of healthier food options.
Advancements in technology were also on display at the show. New and easier ways of processing digital payments that keep pace with consumer’s desire for quick, cashless payment at vending machines and in micro-markets were presented. Innovative systems that optimize up-to-the-minute sales data, maximize delivery route efficiencies, and minimize out-of-stock occurrences were also revealed.
The NAMA Show also featured a large number of educational speakers who are experts in their fields. Speaker Neil Swindale discussed marketing strategies that will help vending providers thrive in our quickly evolving digital age. Neil is the owner of VendCentral, a top marketing agency for the vending industry, and an expert in customer lead generation and engagement.
With the vending industry constantly changing, keeping up with the latest technology and best practices is a great way for BE’S Refreshments to ensure that we are up-to-date with what is going on and provide the best products and services to you, our clients. We offer complete vending solutions to businesses and organizations in Green Bay and Northeast Wisconsin. Contact us at 920-983-2318 for more information and a free consultation.